Brandon Jonker (Brandon [@] Jonkercc [dot] com), former Director of Operations at Discover Strength, is an experienced fitness industry executive and the founder of Jonker Coaching and Consulting. Brandon helps business leaders achieve the most out of their organizations by helping create organizational clarity through systematization and teaching tools on organizational strategy and people management. Brandon has a proven track record in the successful implementation of operations management principles and tactics to help scale and optimise a fitness business. Brandon received a BA in Exercise Science from Gustavus Adolphus College and is an American College of Sports Medicine Certified Exercise Physiologist.
Brandon joins me on the podcast to discuss Discover Strength’s repetition duration study and the operations management cornerstones that help make Discover Strength one of the fastest growing high-intensity studio businesses. Discover Strength’s four personal training facilities are among the highest volume/revenue training facilities in the country.
“Inspect what you expect”
– Wise words from Brandon on running a smooth strength training business operation.
- We discuss the recent Discover Strength study on the Results and Application of the Repetition Duration
- How to create an exercise menu that improves personal training service quality
- How to shadow trainers to improve client retention
- … and much, much more!
- Listen to it on iTunes
- Stream by clicking here
- Download as an MP3 by right-clicking here and choosing “save as”
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Selected Links from the Episode
- Resistance Exercise Conference
- Neither repetition duration, nor number of muscle actions affect strength increases, body composition, muscle size or fasted blood glucose in trained males and females
- Momentary muscular failure
- What is SuperSlow?
- The Body Fat Breakthrough: Tap the Muscle-Building Power of Negative Training and Lose Up to 30 Pounds in 30 days! by Dr Ellington Darden ( Amazon US / Amazon UK )
- Nautilus, Inc.
- Luke Carlson (Listen to my episodes with Luke here: Part 1, Part 2, Part 3, Part 4, and Part 5)
- Dr. James Steele (Listen to my episodes with James here: Part 1, Part 2, Part 3, and Part 4)
- Dr James Fisher (Listen to my episodes with James here: Part 1, Part 2, Part 3, Part 4 and Part 5)
- Dr Wayne Westcott (Listen to my episode with Wayne here)
- Dr Doug McGuff (Listen to my episodes with Doug here: Part 1, Part 2, Part 3 and Part 4)